{"id":640,"date":"2012-12-12T10:03:40","date_gmt":"2012-12-12T17:03:40","guid":{"rendered":"http:\/\/gogotraining.com\/blog\/?p=640"},"modified":"2012-12-12T10:03:40","modified_gmt":"2012-12-12T17:03:40","slug":"once-in-our-lifetime","status":"publish","type":"post","link":"https:\/\/gogotraining.com\/blog\/2012\/12\/once-in-our-lifetime\/","title":{"rendered":"Once in Our Lifetime"},"content":{"rendered":"<p>Today is December 12, 2012. If you&#8217;re a Facebook, Twitter or another social network user, you&#8217;ve seen &#8220;12-12-12&#8221; documented heavily for the last week. The fascination with this date is that we&#8217;ll never experience another set of all three &#8211; the day, the month and the year being the same in our lifetime (if you&#8217;re throttling yourself wondering why, there is no 13th month). The next occurrence will be the year 2112, and I think I can safely say that anyone who has the capability to read this article will not be around then.<\/p>\n<p>So I thought it would be interesting to look at what are some other things that we will never see again: Blockbuster &#8211; once the king of VHS and DVD in-store rentals; Hostess brands &#8211; you remember Twinkies?; MySpace &#8211; one of the first social networking sites.<\/p>\n<p>Innovation at all levels impacts how long a company can stay in business. It&#8217;s needed in product updates, packaging, updating applicability, communication and audience. We live in a\u00a0 interesting times, where word of mouth means more than ever before thanks to Facebook and Twitter; where advertising has moved from the printed page to Google Ad Words (Google&#8217;s advertising program); and where we learn about the products and services we&#8217;ll buy looking at screens that minimally measure 2.5 X 4. Constant innovation is needed. Incorporating new technologies can give you access to a new audience, improve your product or service above your competition or provide a much desired feature. Staying on the &#8220;in business&#8221; list requires innovation and inspiration. 2013 is waiting&#8230;..<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Today is December 12, 2012. If you&#8217;re a Facebook, Twitter or another social network user, you&#8217;ve seen &#8220;12-12-12&#8221; documented heavily for the last week. The fascination with this date is that we&#8217;ll never experience another set of all three &#8211; the day, the month and the year being the same in our lifetime (if you&#8217;re [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[106,119,27,9,89,19,68,31,5,15],"class_list":["post-640","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-ittraining","tag-training","tag-android","tag-best-practices","tag-business-intelligence","tag-enterprise","tag-information-technology","tag-iphone","tag-job-market","tag-management"],"_links":{"self":[{"href":"https:\/\/gogotraining.com\/blog\/wp-json\/wp\/v2\/posts\/640","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gogotraining.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gogotraining.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gogotraining.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/gogotraining.com\/blog\/wp-json\/wp\/v2\/comments?post=640"}],"version-history":[{"count":6,"href":"https:\/\/gogotraining.com\/blog\/wp-json\/wp\/v2\/posts\/640\/revisions"}],"predecessor-version":[{"id":646,"href":"https:\/\/gogotraining.com\/blog\/wp-json\/wp\/v2\/posts\/640\/revisions\/646"}],"wp:attachment":[{"href":"https:\/\/gogotraining.com\/blog\/wp-json\/wp\/v2\/media?parent=640"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gogotraining.com\/blog\/wp-json\/wp\/v2\/categories?post=640"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gogotraining.com\/blog\/wp-json\/wp\/v2\/tags?post=640"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}