According to Deloitte, more than 25% of all tablets sold in 2011 will be purchased by enterprises and that figure is expected to rise in the following several years. Four factors are cited as being responsible for enterprise adoption.
1. Consumer cross-over: As consumers continue to purchase and use tablet devices they inevitably discover their usefulness in the context of work such as email, network access and so on.
2. Tablet-Friendly Industry Adoption: Industries that lend themselves to tablet use in the context of their day-to-day operations will mean a strong uptake of the device into their workforce. This includes verticals such as retail, manufacturing and healthcare.
3. Ideal Form Welcome at C-Level: Where laptops and smartphones create an actual physical block between the user and someone else, tablets lie flat on a table and can be used without interfering in that critical personal space – something noticed by executives.
4. Enterprise Software Providers Already Responding: The big names in ECM, CRM, ERP and other enterprise applications are already addressing requests by Fortune 500 customers asking for software and interface upgrades that enable tablets in the workplace.
What does all of this (particularly number four) mean for mobile application development? More jobs! With such a mass scale adoption already started, development of apps for tablets – including integration with existing enterprise applications – is set to see a strong growth curve through 2011 and 2012, and likely longer.
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